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| Copy us? |
Why is no
one copying us?
Gary’s Specialty Plants has a business
model that has been highly successful.
We grow houseplant foliage and
succulents in small pots (2.5”) and small hanging baskets (10 cm, 15 cm).
We sell to independent garden
centers and internet retail mail order sellers.
By delivering on our own trucks, we provide a great service of retail-ready
plants, with a blue plant tag.
Our custom blue tag with common
name, botanical name, plant description with care, has become a recognizable
trademark throughout the east coast.
Our Florida competition must pack
and ship with all the problems of breakage and unpacking labor.
“Nobody does what we to with
plants. They could, but they don’t”
Is this still true?
My friend, Sam, has been telling for
years that there is someone out there who is watching what we are doing and
will decide to copy us.
My other friend, Bob, tells me he
knows of a greenhouse grower who is doing it.
Will it matter? Of course, every
plant that they sell will take away from our sales.
But it’s a big market. There is room for everybody.
I have been following your growth for many years. Your blue tag is easily recognizable for quality. It will be interesting to see if your competition can be as constant but of course only time will tell. I doubt I'll switch unless thy have something of your standards new to offer.
ReplyDeleteThank you for noticing our plants with blue tags.
ReplyDeleteOur category is: Houseplants grown in small pots, sold to Independent Garden Centers, delivered on our own trucks.
We will remain the Category King unless our quality falls. Quality control and new plants are very important.