Friday, December 26, 2014

Will flowers be the surprise inside?

Primulina 'Loki' flowering at the West window.
Story # 150,

            Seth Godin likes the idea that marketing your product with something extra will get people talking about it.

"The thing that makes something remarkable isn’t usually directly related to the original purpose of the product or service. It’s the FREE PRIZE INSIDE, the extra stuff, the stylish bonus, the design or the remarkable service or pricing that makes people talk about it and spread the word." 
– Seth Godin

            Will the long term success of Primulinas be the surprise flowers that eventually show up on the decorative foliage plant you bought?

            Maybe the quotes from gardeners will be:

            “My Asian Violet was thriving on neglect when it decided to flower. I never expected that.  I didn’t even know that they flowered”

No comments:

Post a Comment