Saturday, March 25, 2023

Achimenes - The Beginning of the campaign, Part IX

 


Achimenes 'Petite Fadette' 2.5" --First
Flower by Kerri


Miniature Achimenes could be a giant category.

 

            If these little spots of color would show up in houseplant departments, they will attract attention.

 

            We have first flowers on the 2.5” pot we’ve been watching.

 

            If we were trying to get a million dollars from a venture capitalist, they would want Proof of Concept.

 

            This is it --- Proof of Concept.

 

            We know how to do this and expect it can be duplicated by the thousands.  The small pot will solve several needs.  They will fit into our small assortment as finished plants for Independent Garden Centers.  Small pots are needed for mail order shipping so  can be sold wholesale to our internet mail order customers.

 

            Grown in 2.5” pots, one plant --- No pinch necessary.  Use short varieties with proportional smaller flowers.  A plant from scales may work, as well as rooted cuttings.  There are three or more varieties that could look like the picture.

 

            The step after Proof of Concept is Execution.   Then Profit or Loss.








              Cropped High Resolution -- Which is the clearest?

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