 |
| Primulina 'Loki' - Hybridized and Grown by Peter Shalit |
Constant
exposure makes hits.
I’m reading the book, Hit Makers by Derek Thompson which
main theme is to make a song popular, you must play it over and over until
everybody likes it. This trick has been
known for years, which is why record companies paid radio stations to play
songs----Payola.
The author argues that we humans
seek the ‘New’ but we buy the ‘Familiar’.
The best strategy is to relate the new to the old. My tag line is perfect: ‘Asian violets are like African Violets, but
better!’
How many times must you see Asian
Violets to feel like you know about them?
First, buy one, grow it. Tell your friends--- Over and over until
everybody likes it.
I was very surprised to see a nice display of Deinstigma tamiana (labeled as "Miniature Primulinas") for sale at my local grocery store last week. I couldn't see any labeling to identify where they were from, but they appeared to be well grown little plants. They were in bloom and selling for $4.99 each.
ReplyDeleteGood to know that interesting plants are being distributed.
ReplyDeleteDeinstigma tamiana is easier to flower than Primulina but the plant is not as tough. It leans toward African Violet leaf softness.
They had another big bunch of them this week. I'd love to know where they're getting them from...
ReplyDeletePlants in grocery stores mostly come through the produce manager. Maybe you can ask him.
ReplyDelete